Summary
Web push notification platform for ecommerce enabling abandoned cart recovery, price drop alerts, and broadcast campaigns.
Overview
PushOwl is an omnichannel retention marketing platform built for Shopify that combines web push notifications, email marketing, and SMS to recover abandoned carts, send back-in-stock and price-drop alerts, and run automated marketing flows. The product ships with pre-set automations, drag-and-drop email templates, segmentation, analytics, and 1-click integrations to get stores running quickly. PushOwl advertises unlimited email subscribers (even on free plans), consumption-based bundle pricing for web push and SMS credits, and dedicated support for higher tiers. The company positions the app as a Shopify-native solution focused on retention and recovering revenue without heavy ad spend.
Pros & Cons
Pricing
| Plan | Monthly | Annual | Free Trial | Pricing Model | Setup Fee |
|---|---|---|---|---|---|
| Basic (Free) | $0/mo | $0/yr | 14 days | Consumption-based bundle with channel caps (Web push notifications per month and SMS credits) | $0 |
| Plus | $19/mo | - | 14 days | Consumption-based bundle (Web push notifications per month and SMS credits) | $0 |
| Power | $79/mo | - | 14 days | Consumption-based bundle (Web push notifications per month and SMS credits) | $0 |
| Enterprise / Custom | Contact | $0/yr | - | Custom / contact for pricing (Custom) | $0 |
Features
Integrations
Problems Solved
Capabilities
Best For
Not For
Not a good fit for merchants who do not use Shopify or for businesses that need a standalone enterprise CRM outside of marketing channels.
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