Metrilo

Email Marketing Marketing Automation Analytics CRM Personalization Abandoned Cart Shopify WooCommerce Magento

The plug-n-play growth platform for ecommerce brands

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Summary

Ecommerce Analytics, CRM & Email that boost customer retention and help you grow sustainably.

Overview

Metrilo is an all-in-one growth platform for e-commerce brands combining analytics, CRM and email marketing. It provides real-time KPI dashboards, revenue breakdowns, funnels, historical data sync and sales attribution to centralize store data. The built-in CRM offers detailed customer profiles and 30+ filters for precise segments used in automated, personalized email campaigns. Official 5-minute plugins for Shopify, WooCommerce and Magento make setup fast and a 14-day free trial lets teams test features risk-free.

Pros & Cons

Pros:
✓ Installs via official Shopify/WooCommerce/Magento plugins in ~5 minutes, cutting typical integration time from weeks to minutes.
✓ Real-time KPI dashboards with historical sync surface attribution and reduce weekly reporting to under 1 hour.
✓ Built-in CRM with 30+ filters enables hyper-targeted segments for automated emails, driving a typical 5–12% lift in repeat-purchase revenue.
✓ Combines analytics, CRM and email to replace 2–3 tools, saving ~4+ hours/week on tool management and reporting.
Cons:
✗ No native mobile app — analytics and campaign management are web-only and require a browser.
✗ Limited prebuilt integrations beyond Shopify/WooCommerce/Magento and core marketing channels, so custom connections may need middleware.
✗ Not a full BI solution: lacks advanced SQL/custom-reporting features enterprise data teams expect.
✗ Pricing scales with contacts/orders and can become less cost-efficient than single-purpose tools for very high-volume merchants.

Pricing

PlanMonthlyAnnualFree TrialPricing ModelSetup Fee
Essential $199/mo $1990/yr 14 days - -
Pro $379/mo $3790/yr 14 days - -
Premium $599/mo $5990/yr 14 days - -

Features

AI
Automation
API
Analytics
Email
Segmentation
Real-time
Reporting
Dashboard
Collaboration
Templates
Drag & Drop

Best For

Business Size: Startup, SMB, Mid-Market
Industry: Ecommerce, Retail, Fashion, Beauty, Home Decor, Food & Beverage, Health & Wellness, Electronics, Direct-to-Consumer
Use Case: Email Marketing, Abandoned Cart Recovery, Customer Segmentation, Marketing Automation, Personalization, Marketing Analytics, Attribution, Lead Generation, Popup Marketing

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