FunnelKit

Marketing Automation Upsell Checkout WooCommerce

#1 Rated Sales Funnel Builder For WordPress & WooCommerce

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Summary

Checkout and funnel builder for WooCommerce that creates custom checkout flows, one-click upsells, and conversion-optimized funnels.

Overview

FunnelKit is a WordPress plugin designed to create conversion-optimized sales funnels for WooCommerce stores. It provides optimized checkout pages, order bumps, one-click post-purchase upsells, a sliding cart, and A/B testing. FunnelKit includes a marketing automation engine with email and SMS broadcasts, contact profiles, segmented audiences and funnel analytics. The product is available in multiple paid tiers and also offers a free version of the plugin.

Pros & Cons

Pros:
✓ Optimized WooCommerce checkout pages with multiple conversion optimizations and templates
✓ Built-in one-click post-purchase upsells and order bumps to increase AOV
✓ Marketing automation with email & SMS, segmented broadcasts and 30+ prebuilt automations
✓ Funnel analytics and A/B testing to measure conversions and revenue per funnel
✓ Sliding side cart and in-cart upsells for frictionless buyer experience
Cons:
✗ Requires a WordPress site with WooCommerce installed and active (not a hosted SaaS)
✗ Many advanced automation and analytics features are gated behind higher-tier plans
✗ Pricing and site limits vary by plan; renewals noted to be at full price after introductory offers

Pricing

PlanMonthlyAnnualFree TrialPricing ModelSetup Fee
Contact for Pricing Free - - Tiered annual subscription by site count and feature tier (sites) $0

Features

Automation
Analytics
SMS
Email
A/B Testing
Segmentation
Templates
Drag & Drop

Integrations

WooCommerce
Stripe
PayPal
Zapier
Slack
Google Analytics
Facebook
Twilio

Problems Solved

High cart abandonment rates
Low average order value (AOV)
Need for on-site funnel pages and upsells
Lack of integrated email/SMS automation tied to WooCommerce

Capabilities

One-click post-purchase upsells and downsells
Optimized WooCommerce checkout templates (single & multi-step)
Order bumps and rule-based conditional bumps
Sliding side cart with in-cart upsells
Visual automation builder for email & SMS with prebuilt recipes
Funnel analytics, A/B testing and revenue tracking

Best For

Business Size: Startup, SMB, Mid-Market
Industry: Ecommerce, Retail, Direct-to-Consumer
Use Case: Email Marketing, SMS Marketing, Abandoned Cart Recovery, Marketing Automation, Lead Generation

Not For

Not a good fit for merchants who do not use WordPress/WooCommerce or who prefer a fully hosted SaaS funnel builder outside WordPress.

Sources

This profile was put together with AI assistance from public information about FunnelKit, mainly the pages below. Prices and features change, so check the vendor's website before you buy.

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