Crazy Egg

Analytics AI Shopify Magento Squarespace

Visual website optimization with heatmaps, recordings, and A/B testing

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Summary

Provides heatmaps, A/B testing, session recordings, and conversion optimization tools to improve site performance.

Overview

Crazy Egg helps teams understand how visitors interact with their websites through visual reports (heatmaps, scrollmaps, confetti maps), session recordings, on-site surveys, and A/B testing. It includes web analytics and conversion analytics in a single dashboard, plus tools for popup CTAs and error tracking. Installation is simple via a single script or popular integrations (Shopify, Google Tag Manager, CMS platforms). Plans are tiered by monthly tracked pageviews and recordings and include a 30-day free trial; a free plan is also available.

Pros & Cons

Pros:
✓ Quick one‑script installation and many CMS/integration options
✓ Unlimited team seats and unlimited domains included at all tiers
✓ Comprehensive behavioral toolset in one product: heatmaps, recordings, surveys, A/B testing, funnels
✓ AI-assisted analysis for heatmaps and recordings to surface insights
✓ No overage charges; data collection pauses when plan limits are reached
Cons:
✗ Higher-tier features (advanced A/B targeting, exports) are gated to Plus/Pro/Enterprise plans
✗ Recording counts and pageview quotas are limited by plan and can pause data when exceeded
✗ Recordings storage duration varies by plan (6 months to 2 years)
✗ All paid plans are billed annually (plans displayed as monthly but billed annually)

Pricing

PlanMonthlyAnnualFree TrialPricing ModelSetup Fee
Free $0/mo $0/yr - Free tier (N/A) $0
Starter $29/mo $348/yr 30 days Tiered subscription (Monthly tracked pageviews and recordings) $0
Plus $99/mo $1188/yr 30 days Tiered subscription (Monthly tracked pageviews and recordings) $0
Pro $249/mo $2988/yr 30 days Tiered subscription (Monthly tracked pageviews and recordings) $0
Enterprise Contact $7188/yr 30 days Tiered subscription / enterprise (Monthly tracked pageviews and recordings) $0

Features

AI
API
Analytics
Export
A/B Testing
Reporting
Dashboard
GDPR Compliant

Integrations

Shopify
Magento
Google Analytics

Problems Solved

Identify which page elements attract clicks and which are ignored
Replay user sessions to find UX friction and conversion blockers
Validate changes and improve conversion rates through A/B testing
Collect on-site visitor feedback with targeted surveys
Monitor funnels and track errors that impact conversions

Capabilities

Heatmaps (clicks, scroll, confetti)
Session Recordings
A/B Testing with audience targeting
Web Analytics dashboard with AI-assisted analysis
On-site Surveys and Popup CTAs
Conversion Funnels and conversion analytics

Best For

Business Size: Startup, SMB, Mid-Market, Enterprise
Industry: Ecommerce, SaaS, Direct-to-Consumer
Use Case: Marketing Analytics, Lead Generation, Popup Marketing

Not For

Not a good fit for organizations that require pay-as-you-go overage billing or only monthly/short-term billing flexibility.

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